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Texas Electric Choice

What is Texas Electric Choice?

What is Texas Electric Choice and What Does It Mean for You?

Texas has made the switch to electric choice, which means that Texas residents have the power to choose their own electricity provider. This can be a bit confusing, so we’ve put together this guide to help you understand what Texas Electric Choice is and what it means for you.

Texas Energy Deregulation:

The Texas deregulating energy market is a huge step forward for consumers in the state. The Senate approved Bill 7, which began phasing out regulated prices, and as a result, around 85% of Texans now have access to an affordable rate from whichever company they choose!

How Does This Work?

The Public Utility Commission of Texas (PUCT) is responsible for overseeing the state’s deregulated electricity market. They make sure that companies providing electric services follow certain rules and regulations, such as not overcharging customers or engaging in false advertising.

The PUCT also provides a complaint process for customers who feel an electric company has wronged them.

What Does This Mean For You?

The biggest change that Texas Electric Choice brings is more competition in the market. This can lead to lower prices and new plans with different features from a variety of providers. It’s important to compare all your options before choosing an electricity plan.

You also have the power to switch providers at any time without facing any penalties. This allows you to shop for the best rates and plans that fit your needs.

Why is Texas Energy Deregulated?

The deregulation of the electricity market is an idea that has been around for quite some time now. Its purpose? To create a competitive environment so companies will have to offer lower prices, which should result in cheaper rates overall! When Gov George W Bush signed Senate Bill 7, he echoed this sentiment: “Competition within our electric industry will help Texans save money on their monthly utility bills.”

Benefits Of Electric Choice

Now that you know a bit more about how electric choice works in Texas, let’s take a look at some of the benefits:

1) Lower Electricity Rates

As we’ve already mentioned, one of the main benefits of electric choice is the potential for lower electricity rates. When there’s more competition in the market, companies are forced to lower their prices in order to attract and keep customers. This can lead to savings of hundreds of dollars per year on your electricity bill!

2) More Electric Plans to Choose From

Another benefit of electric choice is that you now have the power to choose from a variety of electricity plans. This includes everything from traditional fixed-rate plans to newer, innovative plans that fit your unique needs. You can also find plans with different features, such as green energy options or plans that offer rewards points.

3) The Ability to Switch Providers at Any Time

Another great benefit of electric choice is that you can switch providers anytime without penalties. This means that if you find a better deal from another company, you can easily switch and start saving money right away. You also have the peace of mind of knowing that if your current provider isn’t meeting your needs, you can switch to another one that will.

4) Improved Customer Service

Companies have to work harder to keep their customers happy when there’s more competition in the market. This means that you can expect improved customer service from your electricity provider. If you ever have any questions or problems, you can be confident that you’ll be able to get the help you need.

5) More Reliable Electricity

Lastly, the electric choice can lead to more reliable electricity. When there are more companies competing for your business, they’re going to be more inclined to make sure that their service is as reliable as possible. The power to choose also allows you to switch providers if you’re ever not satisfied with the reliability of your service.


You have the power to choose your energy provider in Texas! You can switch to a different company for your electricity if you’re not happy with your current service. This is called “electric choice,” and it was created to give Texans more options when it comes to their electricity providers. If you’re thinking about switching providers, be sure to do your research so that you can find the best deal for you. And remember, you have the power to choose!

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